Product Design

Seamless experience at every point of their journey

Balance

Balance business objectives  with end-user needs and technical limitations.

Align

Align the stakeholders and organization efforts around a common vision.

Differentiate

Differentiate from competitors and provide key value to your customers.

why

The product is for your user

They will have an experience, whether you plan it or not

Design efforts are meant to improve their level of  satisfaction by taking proper care of functionality and usability. Our goal? Deliver the best possible experience. 

Why? Because that leads to the kind of satisfaction that your customers will want to talk about.

What

What is product design?

A critique telling you what's wrong with your product or service. And the steps you could take to sort it out.

A user experience audit is an expert evaluation of how your potential clients interact with your website or application.

A UX designer identifies interface flaws in the visual design and issues with UX logic based on the analysis and user behavior. Then they develop a plan to eliminate these issues and provide recommendations on how to solve them.

When

You have an idea and the next step is...

When it feels like you're not quite on track. You must have wondered in the past weeks...
Why aren't people signing up for our product?
What’s stopping free accounts from converting to paid customers?
Why aren't they completing key user-flows?
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These are symptoms of larger issues. It’s actually got that they got on your radar. It means you are aware that there’s a problem that needs your attention. Before it becomes a business risk.

Who should do it?
Should you handle the audit internally?

It would definitely be cheaper, if you already have an expert or a dedicated design team. They are already familiar with your product and the role it plays in your business. They know who to ask for details if necessary, the tasks would be piped right into Jira.

Right?

How

The Product Design Process

These are the steps I follow
Anybody can have an opinion about how good your site is. It takes a couple of rules to make sure that it gets the job done properly. And an experience eye to spot inconsistencies.
1

Research

We’re looking into the specifics of your product and user needs
2

Prototype

Creating the wireframes and interactive prototype for your product.
3

Visual Design

Designing the final visual interface and animations based on the prototype.
4

Quality Assurance

QA, Preparing graphical assets and other elements for development phase

Deliverables

What exactly will you get in a UX audit?

But how do you provide these experiences for all of the users you serve? By designing just for them.

Screen by screen analysis

Identify crucial UX flaws

Quick win UX changes

Screen by screen analysis

Identify crucial UX flaws

Quick win UX changes

Screen by screen analysis

Identify crucial UX flaws

Quick win UX changes

Download a sample report

Pricing

How much and, for how long?

But how do you provide these experiences for all of the users you serve? By designing just for them.

These are symptoms of larger issues. It’s actually got that they got on your radar. It means you are aware that there’s a problem that needs your attention. Before it becomes a business risk.

You’re too close to the product to spot the issues. You keep guessing what’s wrong. You need a fresh set of eyes to surface ux flaws with your usability, information architecture, visual design, messaging and content.

F.A.Q.

Questions & Answers

But how do you provide these experiences for all of the users you serve? By designing just for them.
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Let's talk about your product

Ionut Maxim photo

Max

Digital Experience Architect