Balance
Balance business objectives with end-user needs and technical limitations.
Align
Differentiate
Differentiate from competitors and provide key value to your customers.
why
The product is for your user
They will have an experience, whether you plan it or not
Design efforts are meant to improve their level of satisfaction by taking proper care of functionality and usability. Our goal? Deliver the best possible experience.
Why? Because that leads to the kind of satisfaction that your customers will want to talk about.
What
What is product design?
A critique telling you what's wrong with your product or service. And the steps you could take to sort it out.
A user experience audit is an expert evaluation of how your potential clients interact with your website or application.
A UX designer identifies interface flaws in the visual design and issues with UX logic based on the analysis and user behavior. Then they develop a plan to eliminate these issues and provide recommendations on how to solve them.
When
You have an idea and the next step is...
When it feels like you're not quite on track. You must have wondered in the past weeks...
These are symptoms of larger issues. It’s actually got that they got on your radar. It means you are aware that there’s a problem that needs your attention. Before it becomes a business risk.
Who should do it?
Should you handle the audit internally?
It would definitely be cheaper, if you already have an expert or a dedicated design team. They are already familiar with your product and the role it plays in your business. They know who to ask for details if necessary, the tasks would be piped right into Jira.
Right?
How
The Product Design Process
These are the steps I follow
1
Research
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2
Prototype
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3
Visual Design
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4
Quality Assurance
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Deliverables
What exactly will you get in a UX audit?
But how do you provide these experiences for all of the users you serve? By designing just for them.
Screen by screen analysis
Identify crucial UX flaws
Quick win UX changes
Screen by screen analysis
Identify crucial UX flaws
Quick win UX changes
Screen by screen analysis
Identify crucial UX flaws
Quick win UX changes
Download a sample report
Pricing
How much and, for how long?
But how do you provide these experiences for all of the users you serve? By designing just for them.
These are symptoms of larger issues. It’s actually got that they got on your radar. It means you are aware that there’s a problem that needs your attention. Before it becomes a business risk.
You’re too close to the product to spot the issues. You keep guessing what’s wrong. You need a fresh set of eyes to surface ux flaws with your usability, information architecture, visual design, messaging and content.