And that's a very good thing!
A lifetime's worth of experience will not erase a fundamental truth: each human being is unique. What could yo…
Collecting recipes on how to make products bump-free could be more than a hobby. We’re chasing checkmarks in the quest to avoid complaints: …
When designing a product, we tend to focus on a single scenario: the journey of one persona, going after their job to be done, ending up in …
"They're obviously misinformed. As soon as I share what I know, they will surely change their mind." Sure, that always works: we're all eati…
"We want him or her happy, so let's help the user to do whatever the user wants to do!"
Sure, that's one angle: come up with solutions fo…
Awareness is like a ping on a radar: he is offering that service, she's now handling such cases, they are having a sale.
Trust requires m…
I had to write and publish this post, so that I may pop on your screen and into your mind when you least expect it. Done!
You... gotta pa…
We can't read minds and wishful thinking, biased by personal views just might not cut it when it comes to building a decent product.
In o…
When it comes to decision making we're not as rational and objective as we like to think. That's because humans have two decision-making sys…
Everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it. So everyone claims they are doing it..…
Design is not about making things pretty.
Sure, you think about the visual aspect, how it looks or feels. But the end result’s main compone…
I remember the time
When I was ten childhood had a whole other set of coordinates than nowadays. Some of the regular boys’ games involved s…
And it will never be, because exactly when you think you got it right, the damn rules change. Because people’s needs and expectations change…
