Pay Per Minute

Is it worth to launch a new service?

Driving the project from an Android mobile application to a unique, hassle free service.
Find out

Industry

FinTech

Platform

Android : Mobile

Project type

Product Design

Stage

M.V.E. / M.V.P.

Overview

The client

Think PayPal for time.
Minutizer started as a payments system for live interactions on Skype. Their vision is to become the go to solution when it comes to changing for your time spent via communication tools.
Being around since 2013, they managed to expand their tech on 3 markets: adult, esoteric and expert consulting & entertainment. They empower teachers, lawyers, psychotherapists, entertainers, trainers and coaches to charge for their consulting sessions via Skype and recently, Discord.

The goal

  • validate that there is enough interest for the new service
  • gauge the user needs and expectations to ensure long term viability
  • explore the mobile application development sector
  • map the service functionality to user behavior
  • explore a new communication channel with customers
  • be able to review calls & transactions
  • live time tracking functionality
  • mobile Skype calls charging

 

Problem

The client

Think PayPal for time.
Minutizer started as a payments system for live interactions on Skype. Their vision is to become the go to solution when it comes to changing for your time spent via communication tools.
Being around since 2013, they managed to expand their tech on 3 markets: adult, esoteric and expert consulting & entertainment. They empower teachers, lawyers, psychotherapists, entertainers, trainers and coaches to charge for their consulting sessions via Skype and recently, Discord.

The goal

  • validate that there is enough interest for the new service
  • gauge the user needs and expectations to ensure long term viability
  • explore the mobile application development sector
  • map the service functionality to user behavior
  • explore a new communication channel with customers
  • be able to review calls & transactions
  • live time tracking functionality
  • mobile Skype calls charging

 

Process

The client

Think PayPal for time.
Minutizer started as a payments system for live interactions on Skype. Their vision is to become the go to solution when it comes to changing for your time spent via communication tools.
Being around since 2013, they managed to expand their tech on 3 markets: adult, esoteric and expert consulting & entertainment. They empower teachers, lawyers, psychotherapists, entertainers, trainers and coaches to charge for their consulting sessions via Skype and recently, Discord.

The goal

  • validate that there is enough interest for the new service
  • gauge the user needs and expectations to ensure long term viability
  • explore the mobile application development sector
  • map the service functionality to user behavior
  • explore a new communication channel with customers
  • be able to review calls & transactions
  • live time tracking functionality
  • mobile Skype calls charging

 

Solution

The client

Think PayPal for time.
Minutizer started as a payments system for live interactions on Skype. Their vision is to become the go to solution when it comes to changing for your time spent via communication tools.
Being around since 2013, they managed to expand their tech on 3 markets: adult, esoteric and expert consulting & entertainment. They empower teachers, lawyers, psychotherapists, entertainers, trainers and coaches to charge for their consulting sessions via Skype and recently, Discord.

The goal

  • validate that there is enough interest for the new service
  • gauge the user needs and expectations to ensure long term viability
  • explore the mobile application development sector
  • map the service functionality to user behavior
  • explore a new communication channel with customers
  • be able to review calls & transactions
  • live time tracking functionality
  • mobile Skype calls charging

 

Result

Towards the end of the fall we published the first stable RC (release candidate) and in December, after ~6 weeks of iterations we had a solution that covered most of our initial goals. Over 2018 we would monitor the KPIs we set during the strategy step and launch the current service, which doesn’t involve any app installed. Which is awesome! While it seemed like a small project at first, the actual development took well over the initial 3 months. This made me set a flag in mind when it comes to estimations for projects that involve pushing the limits of tech.

Calls log

Live call

Settings

Menu

Design Budget

5 → 10K EUR

Duration

6 weeks

When

2017
Digital Experiences Architect
product & experience design

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Ionut Maxim a.k.a. Max · Human Experience Design · Product Strategy · User Experience Design · Interaction Design · User Interface Design

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